Monthly Archives: Jan 2016

Branding Website Development

5 Fantastic Tips To Choose Your Next Design Agency

One of the keys to success in the marketing industry is to outsource your needs to a professional. Whether you like it or not, the majority of agencies on the market are both cheaper and better at their job. Let’s face it, they are experts.

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Entrepreneurship Quote-Images

20 Motivational Quotes from Successful #Entrepreneurs

The nature of being an entrepreneur means that you fully embrace ambiguity and are comfortable with being challenged regularly. Especially when having to go out for startup fundraising. Choosing this career path is completely irrational because the odds of succeeding are dismal, but most succeed because of their unwavering belief, laser focus on delivering and persistence.

Starting a company is a riveting roller coaster of emotions with tremendous highs and at times, difficult lows, but one thing that always helps me through the ups and downs is to connect with some of the greatest minds.

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Email Marketing

2016 Email Marketing Trends – #infographic

The New Year is almost upon us! To sum up email marketing success in 2015, we have two simple words: Mobile and Personalize. In order to remain relevant in 2016, marketers must continue to look at current and upcoming trends. To help you with your email campaigns in 2016, we’ve listed out a few email marketing trends that will definitely happen.

Email marketing has once again made a successful comeback in the mainstream marketing strategies after its abusive use by marketers made it ineffective tactic and people started deleting or unsubscribing emails from their in boxes. Now, to make this form of marketing a success, marketers are experimenting with different strategies, keeping in mind what people like and dislike about emails. Various researches in this regard have made marketers only wiser and they can adopt different tactics to ensure that people take interest in their emails.

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Search Engine Optimization

How to make your URLs SEO Friendly #Infographic

Some people say there is no such thing as SEO-friendly URL structure. They claim search engines are perfectly capable of making sense of any type of URL and pretty much any URL structure. In most cases, the people who say this are web developers (just so you know, I love Web devs).

I’ve noticed sometimes web developers and SEOs live in two parallel universes, each with its own center of gravity. While web developers basically care about crawlability, site speed, and other technical things, SEOs are mostly focused on what constitutes their sacred grail: website rankings and ROI.

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Linkedin Marketing

10 Ways To Look Smarter On LinkedIn [Infographic]

LinkedIn can be an amazing resource for networking and connecting with other professionals. It can also be a useful way of getting ahead of the competition if you’re on the lookout for a new job.

It’s important that you market yourself properly on LinkedIn and make yourself look as good as you possibly can.

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Google News Search Engine Optimization

The History of Google’s Biggest Changes over Time Infographic

Old SEO Vs New SEO! SEO (Search Engine Optimization) is the field that every webmaster & Web Owner wants to learn and implement for his/her website. SEO works only when we do it properly and seriously. It will not work if you don’t take it seriously. Being an SEO expert, I am not only leaving all my websites on old SEO strategies, but also I am learning and following new strategies shared by other experts! I am in SEO field since 2008, SEO kept changing and I kept learning new techniques related to that.And now, I know the main difference between Old SEO and New SEO. Below, is the comparison. You will find it AWESOME 🙂  !

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Facebook Marketing

Facebook SEO: Why Is Content So Important For Page Popularity?

Most website owners know the importance of search engine optimisation. Many will even know about the various components that make up a search engine “friendly” web page. For example, relevant content, an easy navigation system and a responsive site design.

What few people realise is that the content you put on your Facebook page should also get the SEO treatment. Most of us assume that the social media site doesn’t need to have any search engine optimisation. After all; everyone knows about Facebook, right?

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Google News SEO News

Google’s Search Quality Rater’s Guideline Infographic

To the surprise and delight of many SEOs, Google recently released the full edition of its Search Quality Raters Guidelines – 160 pages of detailed instructions used to guide the thousands of humans that are paid to manually evaluate the quality of the search results returned by Google.

Although it doesn’t reveal the “secret sauce” to ranking number one on the Search Engine Results Pages (SERPs), the guidelines do provide valuable insight into what Google values, or finds undesirable, when evaluating a website or web pages.

It should be made clear that the human Search Quality Raters do not directly affect your search rankings; they are not actively voting websites up or down the SERPs – wouldn’t that be interesting? Instead, they are providing feedback to Google engineers on the accuracy and validity of the search algorithm and, in that way, are indirectly impacting future updates to the search algorithm.

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Quote-Images

Inspirational Quotes Your #DailyKickStart from Robin Sharma

Who is Robin Sharma?

Robin Sharma is the globally celebrated author of 15 international bestselling books on leadership including The Leader Who Had No Title, the phenomenal #1 blockbuster that is inspiring a movement around the idea that “Now, anyone – in any organization – can show Leadership”.

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Events

Ultimate list of Digital Marketing Conferences in 2016

From more than 90,000 folks gathering in Spain to talk about mobile technology to a CMO-driven conference in Orlando, Fla., there’s a seemingly never-ending number of events for digital marketers these days.

While networking is a big reason why agencies, tech companies and brands attend conferences, Dee Salomon, marketing chief at MediaLink—a business advisory firm that has a presence at industry conferences—pointed out that the programming and content itself at these events is also key, covering everything from the so-called Internet of Things to sophisticated programmatic ad-buying.

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