Monthly Archives: Feb 2016

Search Engine Optimization

SEO Ranking Factors For 2016 [Infographic]

Online businesses need to realize the importance of new updates for effective SEO strategies. SEO is ever changing and it is crucial to keep in mind the factors that affect one’s Google rankings in 2016.

While 2015 has been normally slow with updates and changes to the search engines (compared to previous years) we did see a few big updates that will certainly have you updating your SEO strategies in 2016.

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Entrepreneurship

How Much Money Successful Entrepreneurs Started With

Perhaps the biggest lie we’ve come to believe is that it takes money to make money. If you’re thinking of starting your own business but don’t have the capital to get it off the ground, that doesn’t mean your dream is over before it’s even begun.

You can start small and grow your business as capital starts to come in, you can borrow money from a family or friend, or you can take out a business loan to give you the capital you need to get started. Just take a look below to see how much (or, little) money these wildly successful entrepreneurs started out with, and what they were able to create from practically nothing.

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Blogging Tactics

Create, Market & Measure A Successful Blog [Infographic]

Are you ready to take your blog to the next level? Want to know some advanced techniques to truly understand how successful your blog is? What makes a successful blog? Is it attention-grabbing images or great content or sharing your posts at the perfect time on social media?

For a large portion of you blogging is just about posting an update and sharing it with your followers. That can work, and will bring some of you success, but if you want to truly supercharge your blog you need to take your marketing and strategy measurement a couple of steps further.

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Infographics Technology News & Updates

Tech Trends 2016 #Infographic

The rapid advances in technology are what is fueling innovation, economic growth, as well as shaping our modern-day lives. We are becoming increasingly influenced by the availability of information, as well as the interconnectivity between mobile devices, smart machines, and architectural platforms. Consider the Internet of Things, smart devices, and virtual reality, amongst other innovative trends. The list of Tech Trends 2016 is growing longer by the minute. Let us look at a few of these trends:

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Social Media Marketing

The Do's and Don'ts of Social Media Market Research [Infographic]

Traditional market research is usually a costly and time-consuming process.  Social Media Market Research, on the other hand, is gaining traction as many businesses are starting to consider the very real possibility of using social media as a marketing research tool. Social media is currently used as a communication tool between companies and their customer base; however, social media can be used for so much more than just a communication tool. It can be used as a cost-effective real-time tool for gaining insight into a company’s customer base. Do you know what your customer’s interests are? What social media platforms do your customers use? Do your customers have similar hobbies or interests? These are just some of the questions that a company can ask their customers across multiple social media platforms.

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Growth Hacking

Infographic: 5 Growth Hacks Every Blogger Should Know

Wikipedia defines “growth hacking” as “a marketing technique developed by technology startups which use creativity, analytical thinking, and social metrics to sell products and gain exposure.”

When your product is your content, applying growth hacks to it makes perfect sense. If there’s anything you want for your content, it’s exposure.

This technique has been gaining a lot of attention lately, because it works! If you want to grow your audience and make your site more popular, you should definitely consider growth hacking!

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Blogging Tactics Digital Marketing

The Most Popular WordPress Plugins [Infographic]

Ever since launching in 2003, WordPress has become the go-to publishing platform that has been downloaded well over 60 million times. But, what makes everyone from CNN to TechCrunch to TED to the NFL use this extremely popular blogging service? The most obvious answer would be because of how flexible and easy WordPress is to setup.

What makes WordPress so popular, and awesome, is that essentially anyone can use it, which is why some 409 million people view over 14 billion pages each and every month. And while that’s impressive, your WordPress experience can be enhanced through the use of plugins.

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Social Media Marketing

4 Great Social Media Management Tools for Small Businesses

Finding the right mix of good tools is the life blood of any social media manager’s arsenal.

As social media managers, we need tools that help to keep us informed, efficient and at the top of our game. If you’re a freelance social media manager like me, then you know we need tools that help our customers reach and hopefully exceed their social media goals.

There are key components that a great tool must possess. The challenge is to find all these features in just one tool. With so many platforms to manage, listen and engage on social channels, having and finding the right combination of good features – which might require having several tools — is key.

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Blogger Outreach Blogging Tactics

Bloggers Outreach Get The Results You Deserve

Have you ever emailed another blogger and struggled to get a response?

Maybe you wanted to pitch a guest post idea or wanted to invite them to take part in an interview.

Whatever the reason, the results are usually the same – silence.

Imagine if you were able to not just get a response, you were able to get a positive response that enabled you to develop a mutually beneficial relationship with that blogger. 

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Social Media Marketing

Emoji Marketing – Are We Speaking the Same Language? [Infographic]

Plain, boring text is out. Visual content is in.

The attention span of the average adult is no more than a couple of minutes. A study from Microsoft discovered people lose concentration after only eight seconds—that’s one second faster than a goldfish.

Use of Emoji’s in Marketing Campaigns

Emoji are ideograms and smileys used in electronic messages and Web pages. The characters, which are used much like ASCII emoticonsor kaomoji, exist in various genres, including facial expressions, common objects, places and types of weather, and animals. Some emoji are very specific to Japanese culture, such as a bowing businessman, a face wearing a face mask, a white flower used to denote “brilliant homework”, or a group of emoji representing popular foods: ramen noodles, dango,onigiri, Japanese curry, and sushi.

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