Category : Digital Marketing

Digital Marketing Entrepreneurship

GAMIFICATION: How to Win at Work #Infographic

Gamification is the application of game-design elements and game principles in non-game contexts. Gamification commonly employs game design elements which are used in so called non-game contexts in attempts to improve user engagement, organizational productivity, flow, learning, employee recruitment and evaluation, ease of use and usefulness of systems, physical exercise, traffic violations, and voter apathy, among others. A review of research on gamification shows that a majority of studies on gamification find positive effects from gamification. However, individual and contextual differences exist.

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Digital Marketing Internet Marketing

Key Tips for Attracting Visitors to Your Site

The article ‘Key Tips for Attracting Visitors to Your Site’ is helpful to all those people, who owns a website and advertise their products and services through Internet, the most effective medium of publicity. After reading this article, you will be able to attract more people to your website through internet search engines. And you know more visitor means more popularity of the website, more selling of the product and more collection of revenue.

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Blogging Tactics Digital Marketing

The Most Popular WordPress Plugins [Infographic]

Ever since launching in 2003, WordPress has become the go-to publishing platform that has been downloaded well over 60 million times. But, what makes everyone from CNN to TechCrunch to TED to the NFL use this extremely popular blogging service? The most obvious answer would be because of how flexible and easy WordPress is to setup.

What makes WordPress so popular, and awesome, is that essentially anyone can use it, which is why some 409 million people view over 14 billion pages each and every month. And while that’s impressive, your WordPress experience can be enhanced through the use of plugins.

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Digital Marketing Twitter Marketing

50 Digital Marketing Influencers to Follow on Twitter in 2016

Don’t miss the Tweets, Tips, and Tricks of these 50 Digital Marketing Influencers.

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Digital Marketing

Optimization Glossary in 2016

Want to know the difference between A/B Testing, Split Testing, and Multivariate Testing? Or what the heck CRO, LPO, and EXO stand for? Maybe you’re looking for a refresher on Statistical Significance and Sales Funnels?

To significantly improve conversion rates, an increasing number of B2B marketers are ensuring their landing pages are as relevant and optimized as possible. Landing page optimization can involve A/B testing, and capturing leads with smart forms that recognize visitors.

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Digital Marketing

Top Digital Marketing Trends That Will Dominate 2016 – #infographic

The online marketing industry is complex and volatile, but an exciting one for anybody who stays up on modern trends. Each year, new hardware, new software, new companies, and new user preferences dictate a host of sweeping changes that either get adopted or ignored by the businesses of the world. Early adopters get a leg up on the competition, appealing to new markets or cementing their reputations as industry leaders, while those lagging behind miss out on a key opportunity to retain their positions.

Consumers are not simply exposed to new products or services as they enter a store or browse the internet any more. Multiple devices, platforms and social media channels surround them daily, or if I must be 100% correct, hourly; even every minute. We are exposed to a digital world filled with exciting new products, services and digital innovations.

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Digital Marketing

A Guide to Improving Your Alexa Rank in 2016

Many people ask us: How can I improve my Alexa Rank? We understand how important this metric is for you and your business. As a public metric, potential advertisers, investors, and partners will look up your Alexa Rank and use it as a way to evaluate the value of your business. For this reason, improvements in your rank can make a real dollars and cents impact on your bottom line.

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Digital Marketing

How To Build A Great Digital Marketing Campaign

Digital marketing is taking over. In fact, digital marketing has taken over.

If you don’t agree with the above statement, you might want to reconsider. Once upon a time, marketing was all about face to face meetings, business cards and billboards in the centre of a busy city centre. Nowadays, your business doesn’t need any physical advertising space as long as your online presence is strong.

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Digital Marketing

The Ultimate Guide To Giving Your Business A Web Presence

If you own a business, you should be aware of how important the internet is. More specifically, you should know how crucial a good web presence is. There may be a few of you reading this that aren’t using the internet to benefit your business. So, allow me to present to you a guide on building your businesses web presence.

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Digital Marketing

Effective Marketing Strategies with Low Budget

Sometimes, your business won’t have the money to marketing effectively. Obviously, that is not a good thing because it dramatically affects your ability to succeed. In the modern day, marketing is one of the most important tools at your disposal, so you need to exploit it as much as possible. Thankfully, just because you don’t have the money doesn’t mean you have to consign your business to the scrapheap. There are low budget ways to market your business that are just as effective as the most expensive and popular methods. Here’s what you need to know.

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