Category : Social Media Marketing

Infographics Social Media Marketing

7 Instagram Moves that Bring You More Followers

When we talk about social media the popularity one gains there is incredible. No amount of force can stop your page from being famous as there is always audience that admires your work. If you own a business and are willing to build your brand and increase your audience then Instagram is a social media platform that can truly help you build that brand.

You need understand the brand and know the basic promotion and advertisement tricks to create a worthy presence on Instagram. Know these top moves that can act as a marketing tool to make your site not just social but brand-able too.

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Social Media Marketing

The Do's and Don'ts of Social Media Market Research [Infographic]

Traditional market research is usually a costly and time-consuming process.  Social Media Market Research, on the other hand, is gaining traction as many businesses are starting to consider the very real possibility of using social media as a marketing research tool. Social media is currently used as a communication tool between companies and their customer base; however, social media can be used for so much more than just a communication tool. It can be used as a cost-effective real-time tool for gaining insight into a company’s customer base. Do you know what your customer’s interests are? What social media platforms do your customers use? Do your customers have similar hobbies or interests? These are just some of the questions that a company can ask their customers across multiple social media platforms.

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Social Media Marketing

4 Great Social Media Management Tools for Small Businesses

Finding the right mix of good tools is the life blood of any social media manager’s arsenal.

As social media managers, we need tools that help to keep us informed, efficient and at the top of our game. If you’re a freelance social media manager like me, then you know we need tools that help our customers reach and hopefully exceed their social media goals.

There are key components that a great tool must possess. The challenge is to find all these features in just one tool. With so many platforms to manage, listen and engage on social channels, having and finding the right combination of good features – which might require having several tools — is key.

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Social Media Marketing

Emoji Marketing – Are We Speaking the Same Language? [Infographic]

Plain, boring text is out. Visual content is in.

The attention span of the average adult is no more than a couple of minutes. A study from Microsoft discovered people lose concentration after only eight seconds—that’s one second faster than a goldfish.

Use of Emoji’s in Marketing Campaigns

Emoji are ideograms and smileys used in electronic messages and Web pages. The characters, which are used much like ASCII emoticonsor kaomoji, exist in various genres, including facial expressions, common objects, places and types of weather, and animals. Some emoji are very specific to Japanese culture, such as a bowing businessman, a face wearing a face mask, a white flower used to denote “brilliant homework”, or a group of emoji representing popular foods: ramen noodles, dango,onigiri, Japanese curry, and sushi.

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Social Media Marketing

The Growth of Social Media in 2016 [Infographic]

While there were many holdouts in the earlier days of social media’s development, businesses and marketers love social media now. Indeed, 90 percent of marketers are using social media for business, according to the SEJ infographic. Seventy percent have used Facebook to successfully gain new customers and 34 percent have used Twitter to successfully generate leads.

The infographic includes data from a recent Pew study indicating that 72 percent of all Internet users are also social media users. That means we’re well beyond early adopters and social media is becoming as ubiquitous as the computer itself.

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Social Media Marketing

How To Choose & Use Hashtags To Your Advantage – #infographic

The pound sign has taken over social media as the ubiquitous hashtag. With a number of ways to choose the best hashtags for your posts, this infographic covers some of the most efficient and popular.

Research says you should be using #Hashtags

If you’re looking for a completely cut-and-dry ruling on the topic of hashtags, then here it is: You should be using hashtags.

The proliferation of hashtags is truly incredible. What began on Twitter has now spread to Facebook, Google+, Instagram, Google search, and almost everywhere in between. 

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Social Media Marketing

Your Guide to the Hashtag Holidays of 2016 – #infographic

With 365 days on the calendar, there are only so many holidays you can fit into a year—but on social media, you can always find a reason to celebrate. Over the last few years, we’ve seen a surge in the number of quirky and sincere holidays both big and small, quirky and sincere. In January alone, we counted eight of these so-called Hashtag Holidays. There’s a day for everyone, whether you’re a community manager, a science fiction fanatic or just another cheese lover.

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Social Media Marketing

The State of Social Selling in 2016 #Infographic

Social selling continues to be one of the rising stars of the sales industry as large and small businesses continue to incorporate in into their existing processes. But what results are they seeing? How do they go about implementing social tactics? What challenges do they face?

Social Selling continues to blast off in the commercial teams as large and small businesses continue to incorporate it into their existing sales processes. But what results are they seeing? How do they go about implementing Social Selling? And what challenges do they face?

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Social Media Marketing

The 2016 Social Media Image Sizes Cheat Sheet [INFOGRAPHIC]

2016 SOCIAL MEDIA IMAGE SIZES CHEAT SHEET

GET YOUR SOCIAL MEDIA PLATFORMS OPTIMIZED WITH THE RIGHT IMAGE SIZES AND STAND OUT FROM THE CROWD. FROM TWITTER AND PINTEREST TO INSTAGRAM AND FACEBOOK IMAGE SIZES, WE HAVE THE COMPLETE GUIDE RIGHT HERE IN ONE CLEAR INFOGRAPHIC!

With the ever growing need to have a strong social media presence for your business / brand / personal profiles, it’s so important to optimize them with the right images to represent you.

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Social Media Marketing

How Much Has Snapchat Really Grown in 4 Years? [Infographic]

Snapchat has a reputation for fast growth, and considering that it currently has 100 million daily active users, that’s certainly not a stretch. But how does it compare to the growth of other popular social platforms?

Snapchat is a video messaging application created by Evan Spiegel, Bobby Murphy, and Reggie Brown when they were students at Stanford University. Using the application, users can take photos, record videos, add text and drawings, and send them to a controlled list of recipients. These sent photographs and videos are known as “Snaps”. Users set a time limit for how long recipients can view their Snaps (as of September 2015, the range is from 1 to 10 seconds), after which Snapchat claims they will be deleted from the company’s servers.

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